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Imaging in advertising : verbal and visual codes of commerce
Title:
Imaging in advertising : verbal and visual codes of commerce
Author:
Johnson, Fren L.
ISBN:
9780415978828
Personal Author:
Johnson, Fren L.
Publication Information:
New York : Routledge, c2008.
Physical Description:
xv, 251 p. ; 23 cm.
Subject Term:
Advertising -- social aspects
Symbolism in advertising
Culture
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