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Cover image for The Olympic Games effect :   how sports marketing builds strong brands
Title:
The Olympic Games effect : how sports marketing builds strong brands
Author:
Davis, John, 1960 Feb. 17-
ISBN:
9781118171684
Personal Author:
Publication Information:
Singapore : John Wiley, c2008.
Physical Description:
x, 350 p. : ill. ; 26 cm.

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39292004246963 Adult Non-fiction Book 796.0698/DAV
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