How customers think: Essential insights into the mind of the market

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Title:

Author:

Zaltman, Gerald

ISBN:

9781578518265

Personal Author:

Publication Information:

United States: Havard Business School Press, 2003.

Physical Description:

xxii, 321 p. 24cm.

General Note:

Includes bibliographical references and index

Subject Term:

Library	Item Barcode	Material Type	Shelf Number	Status
Searching... Perpustakaan Kuala Lumpur	39292002868642	Adult Reference	(E)658.8342/ZAL	Searching... Unknown