Title:
Guerrilla publicity : hundreds of sure-fine tactics to get maximum sales for minimum dollars
Author:
Levinson, Jay Conrad
Frishman, Rick
Lublin, Jill
ISBN:
9781580626828
Personal Author:
Publication Information:
USA : Adams Media Corporation, 2002
Physical Description:
304 p. ; 24cm
General Note:
Includes bibliographical references and index