Cover image for Key marketing skills : turning marketing strategy into marketing reality, a complete action kit of strategies, tools and techniques for marketing success
Title:
Key marketing skills : turning marketing strategy into marketing reality, a complete action kit of strategies, tools and techniques for marketing success
Author:
Cheverton, Peter
ISBN:
9780749442989
Personal Author:
Edition:
2nd ed.
Publication Information:
London : Kogan Page , 2004
Physical Description:
1 CD-ROM. ; 4 3/4 in
General Note:
Includes CD/DVD

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39292002055646 Accompanying Material (CD) 658.8/CHE
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39292004025241 Accompanying Material (CD)658.8/CHE
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39292003080619 Accompanying Material (CD)658.8/CHE
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