Cover image for Branding unbound : the future of advertising, sales, and the brand experience in the wireless age
Title:
Branding unbound : the future of advertising, sales, and the brand experience in the wireless age
Author:
Mathieson, Rick
ISBN:
9780814472873
Personal Author:
Mathieson, Rick
Publication Information:
New York : Amacom , 2005.
Physical Description:
244 p. ; 24 cm.
General Note:
Includes index.
Subject Term:
Mobile commerce

Product management