Cover image for The Indian consumer : one billion myths one billion realities
Title:
The Indian consumer : one billion myths one billion realities
Author:
Srinivas, Alam
ISBN:
9780470822302
Personal Author:
Srinivas, Alam
Publication Information:
USA : John&Wiley, 2008.
Physical Description:
216 p. ; 23 cm.
General Note:
Includes index.
Subject Term:
Consumers -- India