Cover image for Consumer behavior : A framework
Title:
Consumer behavior : A framework
Author:
Mowen, John C.

Minor, Michael S.
ISBN:
9780130169723
Personal Author:
Mowen, John C.
Publication Information:
New Jersey : Prentice Hall 2001
Physical Description:
xii, 354 p. ; 23 cm.
General Note:
Includes bibliographical references and index
Subject Term:
Consumer behavior
Added Author:
Minor, Michael S.