Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement

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Title:

Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement

Author:

Paharia, Rajat

ISBN:

9780071813372

Personal Author:

Publication Information:

New York : McGraw-Hill, [2013]

Physical Description:

xv, 281 p. ; 24 cm

Subject Term:

Customer relations.

Marketing -- Management.

Corporate culture.

Organizational behavior.

Available:*

Library	Item Barcode	Material Type	Shelf Number	Status
Searching... Perpustakaan Kuala Lumpur	39292004381027	Adult Bussiness & Economic (openshelf)	658.812/ PAH	Searching... Unknown
Searching... Perpustakaan Kuala Lumpur	39292004381280	Adult Bussiness & Economic (openshelf)	658.812/ PAH	Searching... Unknown

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