Handbook of marketing analytics : methods and applications in marketing management, public policy, and litigation support

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Title:

Author:

Mizik, Natalie, editor.

Hanssens, Dominique M., editor.

ISBN:

9781784716745

Publication Information:

Northampton, MA, USA, : Edward Elgar Publishing [2018]

Physical Description:

xxvi, 688 p. : ill. ; 24 cm

Subject Term:

Added Author:

Library	Item Barcode	Material Type	Shelf Number	Status
Searching... Perpustakaan Jabatan	39292004574300	Adult Bussiness & Economic (reference)	(R)658.8/HAN	Searching... Unknown