We all know that it takes hard work, dedication, and the occasional dose of luck for someone to make it to the top of their chosen field. Yet we also suspect that it takes a little something more -- but what? The Art of Doing asks today's most successful celebrities, businessmen, and iconoclastic achievers, "How do you succeed at what you do?" You'll be surprised by what you can learn from these original and refreshing takes on success

Is your company a storyteller or a storydoer? The old way to market a business was storytelling. But in today's world, simply communicating your brand's story in the hope that customers will listen is no longer enough. Instead, your authentic brand must be evident in every action the organization undertakes. Today's most successful businesses are storydoers. These companies create products and services that, from the very beginning, are manifestations of an authentic and meaningful story, one told primarily through action, not advertising. In True Story, creative executive Ty Montague argues that any business, regardless of size or industry, can embrace the principles of storydoing. Indeed, our best-run companies, from small start-ups to global conglomerates, organize around a coherent narrative that is then broadcast through every action they take (from product design to customer service to marketing). Montague shows why storydoing firms are nimble, more adaptive to change, and more efficiently run businesses.

The United States is more vulnerable today than ever before-including during the Great Depression and the Civil War-because the pillars of democracy that once supported a booming middle class have been corrupted, and without them, America teeters on the verge of the next Great Crash. The United States is in the midst of an economic implosion that could make the Great Depression look like child's play. In THE CRASH OF 2016, Thom Hartmann argues that the facade of our once-great United States will soon disintegrate to reveal the rotting core where corporate and billionaire power and greed have replaced democratic infrastructure and governance. Our once-enlightened political and economic systems have been manipulated to ensure the success of only a fraction of the population at the expense of the rest of us. The result is a "for the rich, by the rich" scheme leading to policies that only benefit the highest bidders. Hartmann outlines the destructive forces-planted by Lewis Powell in 1971 and come to fruition with the "Reagan Revolution"-that have looted our nation over the past decade, and how their actions fit into a cycle of American history that lets such forces rise to power every four generations. However, a backlash is now palpable against the "economic royalists"-a term coined by FDR to describe those hoarding power and wealth-including the banksters, oligarchs, and politicians who have plunged our nation into economic chaos and social instability. Although we are in the midst of what could become the most catastrophic economic crash in American History, a way forward is emerging, just as it did in the previous great crashes of the 1760s, 1856, and 1929. The choices we make now will redefine American culture. Before us stands a genuine opportunity to embrace the moral motive over the profit motive-and to rebuild the American economic model that once yielded great success. Thoroughly researched and passionately argued, THE CRASH OF 2016 is not just a roadmap to redemption in post-Crash America, but a critical wake-up call, challenging us to act. Only if the right reforms are enacted and the moral choices are made, can we avert disaster and make our nation whole again"-- ""One of our most influential progressive voices tells the story of the hollowing of the American middle class and lays out the choices that we must make now to ensure that the dream of prosperity can live on for generations.

Sir Alex annouSir Alex announced his retirement as manager of Manchester United after 27 years in the role. He has gone out in a blaze of glory, with United winning the Premier League for the 13th time, and he is widely considered to be the greatest manager in the history of British football. Over the last quarter of a century there have been seismic changes at Manchester United. The only constant element has been the quality of the manager's league-winning squad and United's run of success, which included winning the Champions League for a second time in 2008. Sir Alex created a purposeful, but welcoming, and much envied culture at the club which has lasted the test of time. Sir Alex saw Manchester United change from a conventional football club to what is now a major business enterprise, and he never failed to move with the times. It was directly due to his vision, energy and ability that he was able to build teams both on and off the pitch. He was a man-manager of phenomenal skill, and increasingly he had to deal with global stars. His relationship with Cristiano Ronaldo, for instance, was excellent and David Beckham has described Sir Alex as a father figure. Over the past four years, Sir Alex has been reflecting on and jotting down the highlights of his extraordinary career and in his new book he will reveal his amazing story as it unfolded, from his very early days in the tough shipyard areas of Govan.

"IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers. "