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Cover image for Crafting the perfect name: the art and science of naming a company or product
Crafting the perfect name: the art and science of naming a company or product
Blake, George Burroughs Blake-Bohne, Nancy
1991
ISBN 
9781557382009
Excerpt: 
New business enterprises - Management
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Cover image for Being the boss: how to make a success of your small business
Being the boss: how to make a success of your small business
Fitz-Simon, Stephen
1990
Excerpt: 
Small business - Management
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