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Cover image for Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Lindstrom, Martin 1970- Philip Kotler.
2005
ISBN 
9780743267847
Excerpt: 
Advertising -- Psychological aspects.
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Cover image for The advertised mind : Groud-breaking insights into how our brains respond to advertising
The advertised mind : Groud-breaking insights into how our brains respond to advertising
Du Plesisis, Erik
2005
ISBN 
9780749443665
Excerpt: 
Advertising - Psychological aspects
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Cover image for The advertised mind : Groud-breaking insights into how our brains respond to advertising
The advertised mind : Groud-breaking insights into how our brains respond to advertising
Du Plesisis, Erik
2005
Perpustakaan Kuala Lumpur
ISBN 
9780749443665
Excerpt: 
Advertising - Psychological aspects
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Cover image for The advertised mind : Groud-breaking insights into how our brains respond to advertising
The advertised mind : Groud-breaking insights into how our brains respond to advertising
Du Plesisis, Erik
2005
Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail
ISBN 
9780749443665
Excerpt: 
Advertising - Psychological aspects
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Cover image for Media mythmakers: how journalists, activists, and advertisers mislead us
Media mythmakers: how journalists, activists, and advertisers mislead us
Radford, Benjamin
2003
Perpustakaan Kuala Lumpur
ISBN 
9781591020721
Excerpt: 
Mass media - psychological aspects
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