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Robinette, Scott Brand, Claire Lenz, Vicki
This book provides business readers with their first in-depth analysis of hallmark's uncanny ability to forge lasting emotional bonds with a huge and devoted customer base that spans generations. It describes original emotion marketing principles and techniques that we can put to work in our company. It tells about the power of caring and how it provides the missing ink between customer satisfaction and customer loyalty.
2001
ISBN
9780071364140
Excerpt:
Consumer satisfaction
Relevance:
0.0000
Vavra, Terry
2001
ISBN
9780658010040
Excerpt:
Consumer satisfaction
Relevance:
0.0000
Hernon, Peter Whitman, John R.
2001
Perpustakaan Kuala Lumpur
ISBN
9780838907894
Excerpt:
Consumer satisfaction -- United States.
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Johnson, Michael D. (Michael David) Gustafsson, Anders, 1964-
2000
ISBN
9780787953102
Excerpt:
Consumer satisfaction.
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0.0000
Greiner, Donna Kinni, Theodore B,
1999
ISBN
9780761520290
Excerpt:
Consumer satisfaction
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Day, George S.
1999
Perpustakaan Kuala Lumpur
ISBN
9780684864679
Excerpt:
Consumer satisfaction
Relevance:
0.0000
Wilson, Charles
1999
ISBN
9788175540958
Excerpt:
Consumer satisfaction
Relevance:
0.0000
Gitomer, Jeffrey H. Zemke, Ron
1999
Perpustakaan Kuala Lumpur
ISBN
9780814470305
Excerpt:
Consumer satisfaction
Relevance:
0.0000
Tschohl, John
1999
Perpustakaan Kuala Lumpur Perpustakaan Jabatan
ISBN
9789837204034
Excerpt:
Consumer satisfaction
Relevance:
0.0000
Hayes, Bob E., 1963-
1998
ISBN
9780873893626
Excerpt:
Consumer satisfaction -- Statistical methods
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