Dushinski, Kim, 1966-
"Focusing on the continuing integration of mobile marketing into the daily lives of consumers-locally, nationally, and globally-this updated second edition reflects the most current trends in mobile marketing and offers step-by-step guidelines to creating and maintaining successful moblie-marketing campaigns. Based on 20 years of experience in the field, this reference shows how this cost-effective strategy can be used successfully by businesses of any size and includes detailed information on legal implications and tracking, avoiding common mistakes, and the most current online resources for mobile marketers. The easy-to-follow tips on building stronger consumer relationships through apps and social networking will help any company put their message in the palms of customers' hands"--Provided by publisher.
2012
Perpustakaan Kuala Lumpur
ISBN
9780910965903
Excerpt:
The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns /
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Kapp, Karl M.
2012
Perpustakaan Kuala Lumpur
ISBN
9781118096345
Excerpt:
The gamification of learning and instruction: game-based methods and strategies for training and
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0.0000
Soyka, Peter A.
2012
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail
ISBN
9780132874403
Excerpt:
Creating a sustainable organization : approaches for enhancing corporate value through
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Aubrey, Bob
2012
Perpustakaan Kuala Lumpur
ISBN
9780071327732
Excerpt:
Creating aspirational leaders: the global workforce advantage / Bob Aubrey. Aubrey, Bob
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0.0000
Greshes, Warren, 1951-
2012
Perpustakaan Kuala Lumpur
ISBN
9781118032329
Excerpt:
The best damn management book ever : 9 keys to creating self-motivating high achievers / Greshes
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Fliedner, Gene
2012
Perpustakaan Kuala Lumpur
ISBN
9781606492475
Excerpt:
Leading and managing the lean management process / Fliedner, Gene
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Sheth, Jagdish N. Sisodia, Rajendra
2012
Perpustakaan Kuala Lumpur
ISBN
9780415898355
Excerpt:
The 4 A's of marketing : creating value for customer, company and society / Sheth, Jagdish N.
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Conley, Chip
2012
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail
ISBN
9781451607260
Excerpt:
Emotional equations : simple truths for creating happiness + success in Business + Life / Conley
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McCabe, Donald L. Butterfield, Kenneth D. Treviño, Linda Klebe
2012
Perpustakaan Kuala Lumpur
ISBN
9781421407166
Excerpt:
Cheating in college : why students do it and what educators can do about it / McCabe, Donald L.
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Cohen, William A.
2011 1201
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail
ISBN
9780470405017
Excerpt:
Heroic leadership : leading with integrity & honor/ Cohen, William A.
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Fairhurst, Gail Theus
2011
Perpustakaan Kuala Lumpur
ISBN
9780470494523
Excerpt:
The power of framing : creating the language of leadership/ Fairhurst, Gail Theus
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Harper, Stephen C.
2011
Perpustakaan Kuala Lumpur
ISBN
9780313391835
Excerpt:
The ever-evolving enterprise : guidelines for creating your company's future / Harper, Stephen C.
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