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Cover image for Essentials of marketing : a global - managerial approach
Title:
Essentials of marketing : a global - managerial approach
Author:
Perreault, William D.

McCartney, Jerome E
ISBN:
9780072464207
Personal Author:
Publication Information:
Boston: McGraw Hill, 2003
Physical Description:
620p. ; 28cm
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39292002614590 Adult Reference (R) 380.1/PER
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