Title:
Social networking for business : choosing the right tools and resources to fit your needs
Author:
Shah, Rawn.
ISBN:
9780132357791
Personal Author:
Publication Information:
Upper Saddle River, N.J. : Wharton School Pub., c2010.
Physical Description:
xv, 171 p. : ill. ; 24 cm.
General Note:
Includes index.
Contents:
Social computing on the ascent -- Sharing a social experience -- Leadership in social environments -- Social tasks : collaborating on ideas -- Social tasks : creating and managing information -- Social ecosystems and domains -- Building a social culture -- Engaging and encouraging members -- Community and social experience management -- Measuring social environments -- Social computing value.