Boutilier, Robert, 1950-
Offers a fact-based strategy development process for managing issues and controversies. The book shows practitioners how to ground their strategic advice on empirical research that reveals the socio-political dynamics of the issue. It is the first book to approach issues management from a blended application of advances in stakeholder theory and social network analysis. Readers learn how to track the socio-political environment in order to (a) avoid risks and crises, (b) obtain essential environmental scanning information for strategy development or adjustment, and (c) secure the organization's reputation and access to vital resources.
2013 2012
Perpustakaan Kuala Lumpur
ISBN
9781606490976
Excerpt:
advances in stakeholder theory and social network analysis. Readers learn how to track the socio
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Reichheld, Frederick F.
2001
Perpustakaan Kuala Lumpur
ISBN
9781578512058
Excerpt:
Loyalty rules!: how today's leaders build lasting relationships Reichheld, Frederick F.
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