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Cover image for Customer-centric product definition : the key to great product development
Mello, Sheila
2002
ISBN 
9780814406687
Excerpt: 
Customer-centric product definition : the key to great product development Mello, Sheila
Relevance: 
0.3723
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Cover image for Customer Relationship Development : implementing fast-track, first base custyomer relationship management solutions
Blomqvist, Ralfs Dahl, Johan Haeger, Tomas
2002
ISBN 
9780852976821
Excerpt: 
Customer Relationship Development : implementing fast-track, first base custyomer relationship
Relevance: 
0.3723
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Cover image for A stakeholder approach to issues management
Boutilier, Robert, 1950-
Offers a fact-based strategy development process for managing issues and controversies. The book shows practitioners how to ground their strategic advice on empirical research that reveals the socio-political dynamics of the issue. It is the first book to approach issues management from a blended application of advances in stakeholder theory and social network analysis. Readers learn how to track the socio-political environment in order to (a) avoid risks and crises, (b) obtain essential environmental scanning information for strategy development or adjustment, and (c) secure the organization's reputation and access to vital resources.
2013 2012
Perpustakaan Kuala Lumpur
ISBN 
9781606490976
Excerpt: 
for strategy development or adjustment, and (c) secure the organization's reputation and access to
Relevance: 
0.0000
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