Cover image for The design of business : why design thingking is the next competitive advantage
Title:
The design of business : why design thingking is the next competitive advantage
Author:
Martin, Roger
ISBN:
9781422177808
Personal Author:
Publication Information:
Massachusetts : Havard Business School Publishing, c2009.
Physical Description:
xiii, 191 p. ; 22 cm.
General Note:
Includes index.