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Cover image for Storynomics : Story-Driven Marketing In The Post-Advertising World
Storynomics : Story-Driven Marketing In The Post-Advertising World
McKee, Robert Gerace, Thomas, author.
2018
Perpustakaan Kuala Lumpur, Cawangan Setiawangsa Perpustakaan Lembah Pantai Perpustakaan Medan Idaman Pusat Komuniti Sri Semarak Perpustakaan Internet Bergerak
ISBN 
9781538727935
Excerpt: 
Storynomics : Story-Driven Marketing In The Post-Advertising World / McKee, Robert
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Cover image for Building a storybrand : clarify your message so customers will listen
Building a storybrand : clarify your message so customers will listen
Miller, Donald, 1971-
2017
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Bandar Baru Sentul Perpustakaan Lembah Pantai Perpustakaan Medan Idaman Perpustakaan Kuala Lumpur, Cawangan Setiawangsa
ISBN 
9781400201839
Excerpt: 
Advertising -- Brand name products.
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Cover image for 7 STEPS FB ADS FOR BUSINESS OWNER
7 STEPS FB ADS FOR BUSINESS OWNER
Jamal SifuFBads, 1981-, author. Safwan Saharim, author. Syafiq Taib, author. Shahrul Zaman Lukman, editor.
2017
Pustaka KL @ Keramat
ISBN 
9789671468210
Excerpt: 
Internet advertising
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Cover image for Madison Avenue manslaughter : an inside view of fee-cutting clients, profit-hungry owners and declining ad agencies
Madison Avenue manslaughter : an inside view of fee-cutting clients, profit-hungry owners and declining ad agencies
Farmer, Michael, author.
2016
Perpustakaan Kuala Lumpur
ISBN 
9780986079306
Excerpt: 
Advertising agencies -- Management.
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Cover image for The attention merchants : the epic scramble to get inside our heads
The attention merchants : the epic scramble to get inside our heads
Wu, Tim
2016
Perpustakaan Medan Idaman
ISBN 
9780385352017
Excerpt: 
Advertising -- Psychological aspects -- History
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Cover image for Stop Advertising Start Branding
Stop Advertising Start Branding
Osborne, Marcus,
2016
Perpustakaan Kuala Lumpur Perpustakaan Medan Idaman Perpustakaan Kuala Lumpur, Cawangan Setiawangsa Perpustakaan Kuala Lumpur, Cawangan Gombak Setia Pustaka KL @ Masjid At Rahimah
ISBN 
9781785892509
Excerpt: 
Stop Advertising Start Branding / Osborne, Marcus,
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Cover image for Humanizing big data : : marketing at the meeting of data, social science and consumer insight
Humanizing big data : : marketing at the meeting of data, social science and consumer insight
Strong, Colin (Business writer)
2015
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail
ISBN 
9780749472115
Excerpt: 
Internet advertising
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Cover image for The rise of the platform marketer / : performance marketing with google, facebook, and twitter, plus the latest high-growth digital advertising platforms
The rise of the platform marketer / : performance marketing with google, facebook, and twitter, plus the latest high-growth digital advertising platforms
Dempster, Craig Lee, John, 1974-
2015
Perpustakaan Kuala Lumpur
ISBN 
9781119059721
Excerpt: 
, plus the latest high-growth digital advertising platforms Dempster, Craig
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Cover image for Social media marketing all-in-one for dummies
Social media marketing all-in-one for dummies
Zimmerman, Jan, author Ng, Deborah, author
2015
Perpustakaan Medan Idaman
ISBN 
9781118951354
Excerpt: 
Internet advertising
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Cover image for YouTube marketing power : how to use video to find more prospects, launch your products, and reach a massive audience
YouTube marketing power : how to use video to find more prospects, launch your products, and reach a massive audience
Miles, Jason, 1970-
2014
Perpustakaan Kuala Lumpur Perpustakaan Jabatan
ISBN 
9780071830546
Excerpt: 
Video tape advertising
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Cover image for The social media side door : how to bypass the gatekeepers to gain greater access and influence
The social media side door : how to bypass the gatekeepers to gain greater access and influence
Greenleigh, Ian
2014
Perpustakaan Kuala Lumpur
ISBN 
9780071816731
Excerpt: 
Internet advertising.
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Cover image for The best digital marketing campaigns in the world II
The best digital marketing campaigns in the world II
Ryan, Damian
2014
Perpustakaan Kuala Lumpur
ISBN 
9780749469689
Excerpt: 
BUSINESS & ECONOMICS / Advertising & Promotion
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Cover image for The invisible sale : how to build a digitally powered marketing and sales system to better prospect, qualify and close leads
The invisible sale : how to build a digitally powered marketing and sales system to better prospect, qualify and close leads
Martin, Tom (Advertising executive)
2014
Perpustakaan Kuala Lumpur
ISBN 
9780789751355
Excerpt: 
prospect, qualify and close leads / Martin, Tom (Advertising executive)
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Cover image for Creative advertising : an introduction
Creative advertising : an introduction
Sorrentino, Miriam
2014
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail Perpustakaan Medan Idaman Perpustakaan Lembah Pantai Perpustakaan Kuala Lumpur, Cawangan Muhibbah
ISBN 
9781780671192
Excerpt: 
Creative advertising : an introduction / Sorrentino, Miriam
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Cover image for Advanced Google AdWords, 3rd Edition.
Advanced Google AdWords, 3rd Edition.
Geddes, Brad
2014
Perpustakaan Lembah Pantai Perpustakaan Kuala Lumpur, Cawangan Bandar Baru Sentul
ISBN 
9781118819562
Excerpt: 
Internet advertising.
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Cover image for The right to brand : levelling the brand playing field : lessons from an emerging market
The right to brand : levelling the brand playing field : lessons from an emerging market
Merideth, Euenice M.
2013
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail Perpustakaan Internet Bergerak Perpustakaan Kuala Lumpur, Cawangan Bandar Baru Sentul Perpustakaan Kuala Lumpur, Cawangan Bandar Tun Razak
ISBN 
9789671166109
Excerpt: 
Advertising - Brand name products
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Cover image for Ledakan facebook
Ledakan facebook
Ammar Zahar, 1987-
2013
Perpustakaan Kuala Lumpur Perpustakaan Jabatan
ISBN 
9789671186626
Excerpt: 
Internet advertising
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Cover image for PR today : the authoritative guide to public relations
PR today : the authoritative guide to public relations
Morris, Trevor Goldsworthy, Simon
2012 2011
Perpustakaan Kuala Lumpur
ISBN 
9780230240094
Excerpt: 
Advertising & Promotion.
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Cover image for Facebook marketing : leveraging Facebook's features for your marketing campaigns / Brian Carter, Justin Levy.
Facebook marketing : leveraging Facebook's features for your marketing campaigns / Brian Carter, Justin Levy.
Carter, Brian, 1973- Levy, Justin R. (Justin Robert)
2012
Perpustakaan Kuala Lumpur
ISBN 
9780789741134
Excerpt: 
Internet advertising.
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Cover image for Brainfluence : 100 ways to persuade and convince consumers with neuromarketing
Brainfluence : 100 ways to persuade and convince consumers with neuromarketing
Dooley, Roger, 1952-
2012
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail
ISBN 
9781118113363
Excerpt: 
Advertising -- Psychological aspects
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Cover image for The social innovation imperative : create winning products, services, and programs that solve society's most pressing challenges
The social innovation imperative : create winning products, services, and programs that solve society's most pressing challenges
Bates, Sandra M.
2012
Perpustakaan Kuala Lumpur
ISBN 
9780071754996
Excerpt: 
Advertising - Brand name products
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Cover image for Damn good advice (for people with talent!) : how to unleash your creative potential by America's master communicator
Damn good advice (for people with talent!) : how to unleash your creative potential by America's master communicator
Lois, George
2012
Perpustakaan Kuala Lumpur
ISBN 
9780714863481
Excerpt: 
Creativity in advertising.
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Cover image for YouTube and video marketing : an hour a day
YouTube and video marketing : an hour a day
Jarboe, Greg, 1949-
2012
Perpustakaan Kuala Lumpur
ISBN 
9780470945018
Excerpt: 
Internet advertising.
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Cover image for Get rich click : the ultimate guide to making money on the Internet
Get rich click : the ultimate guide to making money on the Internet
Ostrofsky, Marc.
2012 2011
Perpustakaan Kuala Lumpur
ISBN 
9781849838900
Excerpt: 
Internet advertising.
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Cover image for Get rich click : the ultimate guide to making money on the Internet
Get rich click : the ultimate guide to making money on the Internet
Ostrofsky, Marc
2012 2011
Perpustakaan Kuala Lumpur
ISBN 
9781451668391
Excerpt: 
Internet advertising.
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Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
Close, angeline g.
2012
Perpustakaan Kuala Lumpur
ISBN 
9781848729698
Excerpt: 
Online consumer behavior : theory and research in social media, advertising, and e-tail / Close
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Cover image for Sexy little numbers : how to grow your business using the data you already have
Sexy little numbers : how to grow your business using the data you already have
Maex, Dimitri Brown, Paul B.
2012
Perpustakaan Kuala Lumpur
ISBN 
9780307888341
Excerpt: 
Advertising - Research
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Cover image for Convert! : designing web sites to increase traffic and conversion
Convert! : designing web sites to increase traffic and conversion
Hunt, Ben.
2011
Perpustakaan Kuala Lumpur
ISBN 
9780470616338
Excerpt: 
Internet advertising
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Cover image for Write copy, make money : how to build your own successful freelance copywriting business
Write copy, make money : how to build your own successful freelance copywriting business
Maslen, Andy.
2011
Perpustakaan Kuala Lumpur
ISBN 
9789814302586
Excerpt: 
Advertising copy
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Cover image for Facebook marketing all-in-one for dummies
Facebook marketing all-in-one for dummies
Porterfield, Amy Khare, Phyllis Vahl, Andrea
2011
Perpustakaan Kuala Lumpur
ISBN 
9780470942307
Excerpt: 
Internet advertising.
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Cover image for The Dentsu way : 9 lessons for innovation in marketing from the world's leading advertising agency
The Dentsu way : 9 lessons for innovation in marketing from the world's leading advertising agency
Sugiyama, Kotaro. Andree, Tim.
2011
Perpustakaan Kuala Lumpur
ISBN 
9780071748124
Excerpt: 
The Dentsu way : 9 lessons for innovation in marketing from the world's leading advertising agency /
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Cover image for The daily you : how the new advertising industry is defining your identity and your worth
The daily you : how the new advertising industry is defining your identity and your worth
Turow, Joseph.
2011
Perpustakaan Kuala Lumpur
ISBN 
9780300165012
Excerpt: 
The daily you : how the new advertising industry is defining your identity and your worth /
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Cover image for 90 days to success marketing and advertising your small business
90 days to success marketing and advertising your small business
Hoxie, Mark
2011
Perpustakaan Kuala Lumpur
ISBN 
9781435458284
Excerpt: 
90 days to success marketing and advertising your small business / Hoxie, Mark
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Cover image for Facebook advertising for dummies
Facebook advertising for dummies
Dunay, Paul. Krueger, Richard Elad, Joel
2011
Perpustakaan Kuala Lumpur
ISBN 
9780470637623
Excerpt: 
Facebook advertising for dummies / Dunay, Paul.
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Cover image for Ultimate guide to search engine optimization : drive traffic, boost conversion rates and make lots of money
Ultimate guide to search engine optimization : drive traffic, boost conversion rates and make lots of money
Rognerud, Jon.
2011
Perpustakaan Kuala Lumpur
ISBN 
9781599183923
Excerpt: 
Internet advertising.
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Cover image for Sams teach yourself Google AdWords in 10 minutes
Sams teach yourself Google AdWords in 10 minutes
Smith, Bud E.
2011
Perpustakaan Kuala Lumpur
ISBN 
9780672335457
Excerpt: 
Internet advertising.
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Cover image for Mega Leader MLM : bimbing dan komunikasi
Mega Leader MLM : bimbing dan komunikasi
Rozani Pawan Chek
2010
Perpustakaan Lembah Pantai
ISBN 
9789675226779
Excerpt: 
Advertising
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Cover image for Mega Leader MLM : bimbing dan komunikasi
Mega Leader MLM : bimbing dan komunikasi
Rozani Pawan Chek
2010
Perpustakaan Jabatan
ISBN 
9789675226779
Excerpt: 
Advertising
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Cover image for C-Scape : conquer the forces changing business today
C-Scape : conquer the forces changing business today
Kramer, Larry 1950-
2010
Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail
ISBN 
9780061984976
Excerpt: 
Advertising
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Cover image for Manager's guide to marketing, advertising, and publicity
Manager's guide to marketing, advertising, and publicity
Callen, Barry.
2010
Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail
ISBN 
9780071627962
Excerpt: 
Manager's guide to marketing, advertising, and publicity / Callen, Barry.
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Cover image for Ignore everybody : and 39 keys to creativity
Ignore everybody : and 39 keys to creativity
MacLeod, Hugh, 1965-
2009
Perpustakaan Kuala Lumpur
ISBN 
9781591842590
Excerpt: 
Creativity in advertising
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Cover image for Facebook marketing : leverage social media to grow your business
Facebook marketing : leverage social media to grow your business
Holzner, Steven
2009
Perpustakaan Kuala Lumpur
ISBN 
9780789738028
Excerpt: 
Internet advertising
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Cover image for Facebook marketing : leverage social media to grow your business
Facebook marketing : leverage social media to grow your business
Holzner, Steven
2009
Perpustakaan Kuala Lumpur
ISBN 
9780789738028
Excerpt: 
Internet advertising
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Cover image for Media selling : television, print, internet, radio
Media selling : television, print, internet, radio
Warner, Charles 1932-
2009
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail
ISBN 
9781405158398
Excerpt: 
Selling -- Broadcast advertising
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Cover image for The king of madison avenue
The king of madison avenue
Roman, Kenneth
2009
Perpustakaan Kuala Lumpur
ISBN 
9780230100367
Excerpt: 
Advertising agencies -- United States -- History -- 20th century
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Cover image for Internet marketing dengan facebook, myspace.com & twitter
Internet marketing dengan facebook, myspace.com & twitter
Ahmad Fadli Fauzi Hanifah Sazali
2009
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Gombak Setia Perpustakaan Internet Bergerak Perpustakaan Kuala Lumpur, Cawangan Sri Sabah Perpustakaan Jabatan
ISBN 
9789675226397
Excerpt: 
Internet advertising
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Cover image for Advertising : Principles and practice
Advertising : Principles and practice
Wells, William Moriarty, Sandra Burnett, John
2008
Perpustakaan Kuala Lumpur
ISBN 
9780733973215
Excerpt: 
Advertising : Principles and practice/ Wells, William
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Cover image for Guerrilla marketing on the internet : the definitive guide from the father of guerrilla marketing
Guerrilla marketing on the internet : the definitive guide from the father of guerrilla marketing
Levinson, Jay Conrad
2008
Perpustakaan Kuala Lumpur
ISBN 
9781599181943
Excerpt: 
Internet advertising
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Cover image for How to market your business : a practical guide to advertising, PR, selling, and direct and online marketing
How to market your business : a practical guide to advertising, PR, selling, and direct and online marketing
Smith, Lyn
2008
Perpustakaan Kuala Lumpur, Cawangan Bandar Baru Sentul
ISBN 
9780749451455
Excerpt: 
How to market your business : a practical guide to advertising, PR, selling, and direct and online
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Cover image for Marketing Communicationsn : a European perspective
Marketing Communicationsn : a European perspective
Pelsmacker, Patrick De Geuens, Maggie Bergh, Joeri Van den
2007
Perpustakaan Kuala Lumpur
ISBN 
9780273706939
Excerpt: 
Advertising
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Cover image for Watch this, listen up, click here : inside the 300 billion dollar business behind the media you constantly consume
Watch this, listen up, click here : inside the 300 billion dollar business behind the media you constantly consume
Verklin, David. Kanner, Bernice
2007
Perpustakaan Kuala Lumpur, Cawangan Setiawangsa
ISBN 
9780470056431
Excerpt: 
Advertising -- United States
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Cover image for How starbucks saved my life
How starbucks saved my life
Gill, Michael
2007
Perpustakaan Kuala Lumpur
ISBN 
9780007268863
Excerpt: 
Advertising executives -- New York ( States) -- New York -- Biography
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Cover image for Integrated marketing communications in advertising and promotion
Integrated marketing communications in advertising and promotion
Shimp
2007
Perpustakaan Kuala Lumpur
ISBN 
9780324408089
Excerpt: 
Integrated marketing communications in advertising and promotion / Shimp
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Cover image for 15 teknik efektif internet marketing
15 teknik efektif internet marketing
Fuad Latip
2006
Perpustakaan Kuala Lumpur, Cawangan Bandar Tun Razak Perpustakaan Kuala Lumpur, Cawangan Desa Tun Razak Perpustakaan Internet Bergerak Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Sri Pantai
ISBN 
9789833585298
Excerpt: 
Internet advertising
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Cover image for 15 efektif internet marketing
15 efektif internet marketing
Mohd Fuad Latip
2006
Perpustakaan Jabatan
ISBN 
9789833585298
Excerpt: 
Internet advertising
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Cover image for Marketing communication : theory and applications
Marketing communication : theory and applications
Rossiter, John R.
2005
Perpustakaan Kuala Lumpur
ISBN 
9781741032697
Excerpt: 
Positioning (Advertising)
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Cover image for Small business marketing for dummies
Small business marketing for dummies
Schenck, Barbara Findlay
2005
Perpustakaan Kuala Lumpur
ISBN 
9780764578397
Excerpt: 
Advertising media planning
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Cover image for Branding unbound : the future of advertising, sales, and the brand experience in the wireless age
Branding unbound : the future of advertising, sales, and the brand experience in the wireless age
Mathieson, Rick
2005
Perpustakaan Jabatan
ISBN 
9780814472873
Excerpt: 
Branding unbound : the future of advertising, sales, and the brand experience in the wireless age
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Cover image for Search engine advertising : buying your way to the top to increase sales
Search engine advertising : buying your way to the top to increase sales
Seda, Catherine
2004
Perpustakaan Kuala Lumpur
ISBN 
9780735713994
Excerpt: 
Search engine advertising : buying your way to the top to increase sales Seda, Catherine
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Cover image for Visual consumption
Visual consumption
Schroeder, Jonathan E.
2002
Perpustakaan Kuala Lumpur
ISBN 
9780415244244
Excerpt: 
Advertising
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Cover image for How to get into advertising
How to get into advertising
Neidle, Andrea
2002
Perpustakaan Kuala Lumpur
ISBN 
9780826457677
Excerpt: 
Advertising -- Vocational -- Great Britain
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Cover image for The art of marketing : Successful advertising (Volume 4)
The art of marketing : Successful advertising (Volume 4)
Farbey, A D
2001
Perpustakaan Kuala Lumpur
Excerpt: 
The art of marketing : Successful advertising (Volume 4) Farbey, A D
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Cover image for Marketing communications
Marketing communications
De Pelsmacker, Patrick Geuens, Maggie Bergh, Joeri Van den
2001
Perpustakaan Kuala Lumpur
ISBN 
9780273638711
Excerpt: 
Advertising
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Cover image for Advertising communications and promotion management
Advertising communications and promotion management
1996
Perpustakaan Kuala Lumpur, Cawangan Sri Sabah
ISBN 
9780070539433
Excerpt: 
Advertising communications and promotion management
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