Title:
Services marketing : people, technology, strategy
Author:
Lovelock, Christopher
Wirtz, Jochen
ISBN:
9780132056762
Personal Author:
Edition:
6th ed.
Publication Information:
Upper Saddle River, N.J. : Pearson, 2007.
Physical Description:
648 p. : ill. ; 28 cm.
General Note:
Includes bibliographical references and indexes.
Added Author:
Available:*
Library | Item Barcode | Material Type | Shelf Number | Status |
|---|---|---|---|---|
Searching... | 39292004076944 | Adult Reference | 658.8/LOV | Searching... |