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Cover image for Measuring marketing : 103 keys metrics every marketer needs
Measuring marketing : 103 keys metrics every marketer needs
Davis, John
2007
Perpustakaan Kuala Lumpur
ISBN 
9780470821329
Excerpt: 
Service industries -- Marketing.
Relevance: 
0.0000
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Cover image for Services Marketing : An Asia-Pasific and Australian perspective
Services Marketing : An Asia-Pasific and Australian perspective
Patterson, Paul
2007
ISBN 
9780733986789
Excerpt: 
Service industries -- New Zealand -- Marketing
Relevance: 
0.0000
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Cover image for Services marketing : people, technology, strategy
Services marketing : people, technology, strategy
Lovelock, Christopher Wirtz, Jochen
2007
Perpustakaan Jabatan
ISBN 
9780132056762
Excerpt: 
Service industries -- Marketing.
Relevance: 
0.0000
Available: