Cover image for Essentials of servives marketing
Title:
Essentials of servives marketing
Author:
Lovelock, Christopher

Wirtz, Jochen

Chew, Patricia
ISBN:
9789810679958
Personal Author:
Publication Information:
Singapore : Prentice Hall, c2009.
Physical Description:
xxxi, 567p. : ill. ; 28 cm.

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39292004179244 Adult Reference (R)658.8/LOV
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