Cover image for Strategic corporate communication : a global approach for doing business in the new India
Title:
Strategic corporate communication : a global approach for doing business in the new India
Author:
Argenti, Paul A.
ISBN:
9780071549912
Personal Author:
Argenti, Paul A.
Publication Information:
New York : McGraw Hill, c2009.
Physical Description:
xiv, 353 p. ; 24 cm.
Subject Term:
Corporation -- Publics relations -- India

International business enterprises -- public relations -- India.

Communication in management