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Cover image for Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks)
Kerpen, Dave
2011
Pustaka KL @ Keramat
ISBN 
9780071813723
Excerpt: 
generally amazing on facebook (& other social networks) / Kerpen, Dave
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0.7447
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Cover image for A stakeholder approach to issues management
Boutilier, Robert, 1950-
Offers a fact-based strategy development process for managing issues and controversies. The book shows practitioners how to ground their strategic advice on empirical research that reveals the socio-political dynamics of the issue. It is the first book to approach issues management from a blended application of advances in stakeholder theory and social network analysis. Readers learn how to track the socio-political environment in order to (a) avoid risks and crises, (b) obtain essential environmental scanning information for strategy development or adjustment, and (c) secure the organization's reputation and access to vital resources.
2013 2012
Perpustakaan Kuala Lumpur
ISBN 
9781606490976
Excerpt: 
Social networks
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0.0000
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Cover image for Engage! :  the complete guide for brands & businesses to build, cultivate and measure success in the new web/c Brian Solis.
Solis, Brian
2011
Perpustakaan Kuala Lumpur
ISBN 
9781118003763
Excerpt: 
Online social networks
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0.0000
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