Cover image for Developing new products and services: learning, differentiation and innovation
Title:
Developing new products and services: learning, differentiation and innovation

The marketing research collection
Author:
Sander's Lawrance G.
ISBN:
9781606492413
Personal Author:
Publication Information:
New York : Business Expert Press, c2011.
Physical Description:
xx, 340 p. : ill. ; 23 cm.
Series:
The marketing research collection

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39292004263270 Adult Bussiness & Economic (openshelf) 658.575/SAN
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