Cover image for The 4 A's of marketing : creating value for customer, company and society
Title:
The 4 A's of marketing : creating value for customer, company and society
Author:
Sheth, Jagdish N.

Sisodia, Rajendra
ISBN:
9780415898355
Personal Author:
Publication Information:
New York : Routledge, 2012.
Physical Description:
209 p. : ill. ; 26 cm.
General Note:
Includes bibliographical references and index.
Added Author:

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39292004236123 Adult Bussiness & Economic (openshelf) 658.8/SHE
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