Cover image for Media, audiences, effects : an introduction to the study of media content and audience analysis
Title:
Media, audiences, effects : an introduction to the study of media content and audience analysis
Author:
Traudt, Paul J.
ISBN:
9780205395675
Personal Author:
Traudt, Paul J.
Publication Information:
Boston : Pearson Education, 2005
Physical Description:
208 p. ; 23 cm
General Note:
Includes bibliographical references and index
Subject Term:
Mass media - influence

Mass media - audiences

Mass media - Research- methodology