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0000PKL
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Cover image for Beating low cost competition : how premium brands can respond to cut-price rivals
Beating low cost competition : how premium brands can respond to cut-price rivals
Ryans, Adrian., 1945-
2008
ISBN 
9780470742976
Excerpt: 
Brand choice
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Cover image for Beyond branding : how the new values of transparency and integrity are changing the world of brands
Beyond branding : how the new values of transparency and integrity are changing the world of brands
Ind., Nicholas
2003
ISBN 
9780749443993
Excerpt: 
Brand choice
Relevance: 
0.0000
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Cover image for The art of marketing branding
The art of marketing branding
Randall, Geoffrey
2001
ISBN 
9788124202197
Excerpt: 
Brand choice
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Cover image for Cyberbranding : Brand building in the digital economy
Cyberbranding : Brand building in the digital economy
Breakenridge, Deirdre
2001
Perpustakaan Kuala Lumpur
ISBN 
9780130897107
Excerpt: 
Brand choice
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