Digital video recorders : DVRs changing TV and advertising forever
by
 
Schaeffler, Jimmy.

Title
: 
Digital video recorders : DVRs changing TV and advertising forever
 
NAB executive technology briefings

Author
: 
Schaeffler, Jimmy.

ISBN
: 
9780240811161

Personal Author
: 
Schaeffler, Jimmy.

Publication Information
: 
Amsterdam ; Boston : Elsevier, Focal Press, c2009.

Physical Description
: 
xx, 289 p. : ill. ; 23 cm.

Series
: 
NAB executive technology briefings

General Note
: 
"NAB, National Association of Broadcasers"--Cover.

Contents
: 
An overview of digital video recorders -- What is a DVR? -- The business of DVRs -- DVR uses and applications -- Business models -- Customers : how to choose a DVR? -- International DVR growth -- The future of DVRs -- Appendix A: Glossary -- Appendix B: Companies driving global DVR -- Appendix C: Audience insight : U.S. DVR penetration and usage (courtesy Nielsen).

Subject Term
: 
Digital video recorders.
 
Home video systems industry.
 
Television viewers -- Statistics.


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Perpustakaan Kuala Lumpur39292004212974Adult Non-fiction Book621.38833/SCHOpen shelf
Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail39292004210624Adult Non-fiction Book621.38833/SCHOpen shelf