How to write a marketing plan
by
 
Westwood, John, 1947-

Title
How to write a marketing plan
 
Creating success series
 
Creating success.

Author
Westwood, John, 1947-

ISBN
9780749461508

Personal Author
Westwood, John, 1947-

Edition
Rev. 3rd ed.

Publication Information
London ; Philadelphia : Kogan Page, 2011.

Physical Description
vi, 131 p. : ill. ; 22 cm.

Series
Creating success series
 
Creating success.

Subject Term
Marketing -- Management.

Electronic Access
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy1110/2010022256-b.html
 
Publisher description http://www.loc.gov/catdir/enhancements/fy1110/2010022256-d.html
 
Table of contents only http://www.loc.gov/catdir/enhancements/fy1110/2010022256-t.html


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur39292004306104Adult Bussiness & Economic (openshelf)658.802/WESEconomy & Business