MARKETING YOUR event planning BUSINESS : A Creative Approach to Gaining the Competitive Edge
by
Allen, Judy
Title
:
MARKETING YOUR event planning BUSINESS : A Creative Approach to Gaining the Competitive Edge
Author
:
Allen, Judy
ISBN
:
9781118514450
Personal Author
:
Allen, Judy
Publication Information
:
Mississauga, Ont. : John Wiley & Sons Canada, [2013]
Physical Description
:
xxii, 252 pages ; 23 cm
General Note
:
Includes index
Subject Term
:
Special events industry -- Marketing
Special events -- Planning