The moral advantage: how to succeed in business by doing the right thing
by
Damon, William
Title
:
The moral advantage: how to succeed in business by doing the right thing
Author
:
Damon, William
ISBN
:
9781576752067
Personal Author
:
Damon, William
Publication Information
:
San Francisco, CA : Berrett-Koehler, c2004.
Physical Description
:
xiv, 174 p. : ill. ; 24 cm.
Contents
:
Introduction: Purpose and success in business -- The moral advantage -- Generative morality: Acts of creation -- Empathic morality and the Golden Rule -- Business ethics that come naturally -- Philanthropy in business: Doing it right -- Forging a moral identity in business.
Subject Term
:
Business ethics
Success in business -- Moral and ethical aspects.
Social responsibility of business
Industrial management -- Moral and ethical aspects.
Organizational behavior -- Moral and ethical aspects.