The consistent consumer : predicting future behavior through lasting values
by
Beller , Ken
Title
:
The consistent consumer : predicting future behavior through lasting values
Author
:
Beller , Ken
Patler, Louis
Weiss, Steve
ISBN
:
9781419502736
Personal Author
:
Beller , Ken
Publication Information
:
Chicago, IL. : Dearborn Trade Publishing, 2005.
Physical Description
:
xiv, 255 p. : ill. ; 24 cm.
General Note
:
Includes indexes
Subject Term
:
Consumer behavior
Added Author
:
Patler, Louis
Weiss, Steve