The online copywriter's handbook : everything you need to know to write electronic copy that sells
by
Bly, Robert W.
Title
:
The online copywriter's handbook : everything you need to know to write electronic copy that sells
Author
:
Bly, Robert W.
ISBN
:
9780658021145
Personal Author
:
Bly, Robert W.
Publication Information
:
Chicago McGraw-Hill 2002
Physical Description
:
xv, 318 p. ; 23 cm.
General Note
:
Includes index
Subject Term
:
Internet marketing
Advertising copy
Electronic commerce