The head coach of the New York Jets shares the lessons he has learned in leadership and motivation throughout his career, recounting colorful stories from his work with the Jets and the Ravens as well as memories about his father, NFL coach Buddy Ryan.

Management consultant, Tony Rossiter's clear, humorous writing style and comprehensive content make this a compelling read. His management tips and advice will show you:, how to manage people: your staff, your colleagues, your customers and even your boss, how to organise yourself and make the most effective use of your time, how to focus on the vital 20 per cent of your work that accounts for most of the results, how to win the respect and trust of your team - and make it the best, how to cope with change and see it not as a threat but as a great opportunity.

"The definitive biography of George Steinbrenner, owner of the New York Yankees, written by New York Daily News columnist Bill Madden, who has covered the team for three decades"--